Our approach for search, social, and influencer relationship management is based on our unique access and deep understanding of persona and transaction data.
As Google’s organic and paid search focus shifted to “consumer intent”, we were already there. Our unique focus on buyer personas and consumer intent has given us a clear advantage in the industry. It has also helped us to become a key player and knowledge leader in the space. We’ve been able to drive growth and a consistent record of success by leveraging our deep understanding of their consumer’s to create highly effective search + social audiences and marketing campaigns based on their buying behaviors and intent.