CMKT used Creator Discovery & Management to identify 10 six-month long-term ambassadors to focus on early adopters across multiple verticals and interests.
Jibo Home Personal Robot
Jibo Home Personal Robot
Create Influencer Ambassador Program to Increase Brand Awarness
Goal.
With the release of the new Jibo robot, the brand was looking to create an influencer ambassador program to help advocate and share the message of the new product.
HOW WE GOT THERE
THE RESULTS
- 114 total posts across Instagram, IG stories, Facebook, Twitter, Pinterest,YouTube and personal blogs
- 12.9K engagements and 249.5K total video views
- Jibo was the cover of Time Magazine for the 25 best inventions, the release of this product was in part spread by the 726K impressions custom curated by thebrands social representatives